A recent Open Coffee Bristol meet included presentations of products. There were very interesting presentations about outsourced software testing and social media monitoring, I also presented Tonsho. Outsourcing testing struck me as useful when resources aren't available for a full time tester, but the difficulty would be in setting up the test system and communicating what the sytem should do for complicated projects. Detailed social media monitoring to see what is being posted on forums and blogs about your company product seems like an important service, particularly as a product grows in popularity and really gets discussed. Detailed write up is on the Open Coffee Blog.
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